FMCG consulting. Let’s partner. Let’s do this!

Collaborate with us to gain a fast, accurate picture of the potential FMCG retail market for your brand’s products. Through a combination of quantitative FMCG market data and qualitative category insights, we help you minimise risk, refine your sales strategy, and make confident, informed decisions.

Leverage our relationships with retail leaders

“We have brand partners who’ve been with us, and grown with us, for over 20 years. That’s a good sign we’re doing things right.”

James Manafas, Director, Consult Group Company.

Sometimes the right answer is no

Our brand partners always come first – but that doesn’t mean we agree to everything. Choosing to work with an external FMCG consulting team requires an aligned approach and mutual fit.

We ask the tough questions and give clear, honest advice – drawn from over three decades of experience in FMCG strategy, brand growth, and retail partnerships. Over the years, we’ve built deep, trusted relationships with both retailers and brand partners. In this industry, trust is a powerful currency.

Melissa’s words, not ours. (Thanks Melissa!)

“Working with the Consult Group team is electric. Together over the last three years we have traversed the world of the wholesale grocery market. CG has been there mapping out the path ahead for us, doing the background work, planning, talking to buyers, promoting the product, foreseeing possible issues and making sure if anything needs seeing to, it is sorted…so we can focus on what we do best.

James and the team have believed in us, trusted us, and worked their butts off to make sure that we succeed and for that I am eternally grateful. The value that the team brings with their industry knowledge in the FMCG and grocery channels, along with an endless powerhouse of personal resources that have been built and nurtured over years is a genuine commodity.”

Melissa Moule, Partner & Co Founder, Byron Beef Jerky.

An expert FMCG team, at your fingertips

We make it easy to manage retail distribution, pricing strategy, product range reviews, and new product development for your brand. We give you the insights and tools you need to make smarter, faster decisions.

Access a full team of FMCG specialists for less than the cost of hiring a mid-level sales manager.

With more than 30 years of continuous trading, our track record opens doors to Australia’s leading retailers – helping you start the right conversations, with the right people.

Value that’s on the table

Our team brings unmatched expertise and valuable industry connections, giving your FMCG brand the best chance to succeed – now and well into the future.

Over the last three decades, the retail landscape has shifted dramatically, with rapid change during the pandemic. The Consult Group team knows how to navigate this change and capitalise on new opportunities in the FMCG market.

We simplify a complex and competitive space – helping you manage risk, uncover growth opportunities, and make strategic moves backed by both data and long-standing retail relationships.

“We signed on with the Consult Group approximately 12 months ago. First up, the Consult team are highly professional, well disciplined have great processes in place and are a pleasure to deal with. What’s more they have become part of the Famous Family!”

Julie Pillon and Michael Pillon

"They always fight hard for what is right for the product line, and most importantly what works for us, The Market Grocer, as the brand owner."

Ian McDonald

"Consult Group has enabled our business to confidently and successfully navigate our way through FMCG reviews in the Grocery and P&C channels. The Team are Masters of relationship building. This broad network of Industry contacts and experience is backed up by a product Team that manages the complexity of all our submissions."

Melissa Moule