FMCG new product development. Get excited

Keep evolving. Stay relevant. In today’s FMCG market, new product development (NPD) is a must. Our team of product experts can work with you to develop new additions for your brand and product range, aligned with current consumer and retail demands.

Established & emerging brands trust us

Consumers are open to change, and like to try new things. “75% of consumers are saying they are trying new brands."

News Food Corp Network, Trend Forecast 2023.

What’s new? Your FMCG product

Partner with us to strategise your new product; from conceptualisation, costing, lead times, manufacturing options, packaging solutions and pack formatting. We can work with you to bring your new product idea to reality, from your sketch notebook onto retail shelves around Australia.  

Our 30+ years experience in FMCG retail consulting tells us that most of our brand partners have a creative, entrepreneurial spirit and a passion for creating new products. And we love to be part of expanding a product range. 

In Nigel’s words, not ours. (Thanks Nigel!)

“Consult Group understood our brand from the beginning and were able to successfully introduce a completely new line to the grocery buyer. The new line was a tattoo product that was widely seen as underground and not mainstream, this was a huge feat. They took the time to understand our needs and to also explain the needs and requirements of the supermarkets to us and to have a partner like that is unbeatable.”

Nigel Soden, Manager, Dr Pickles

Identify the gaps in the market: and fill them

Partner with the Consult Group team and you will unlock something incredibly powerful for your brand. We will work with you to identify the gaps in the market, mitigate your risk and increase the likelihood for success for your next new product. 

We can support you every step of the way, including:

  • Concepting
  • Costings
  • Lead times 
  • Manufacturing options 
  • Packaging solutions 
  • Pack formatting
  • Distribution
  • Retail
  • Pricing matrix analysis

Forever evolving & adapting

The FMCG industry continues to evolve and adapt to changing consumer preferences and behaviours. From sustainability and health and wellbeing, to convenience and personalisation – you need to think ahead for your brand.

It’s an exciting time, with new and innovative FMCG products and services that cater to changing consumer needs and preferences hitting physical and digital shelves every day. Brand collaboration opportunities for new products are significant too. By staying ahead of the trends, you can position your brand for success in the years to come.

“We signed on with the Consult Group approximately 12 months ago. First up, the Consult team are highly professional, well disciplined have great processes in place and are a pleasure to deal with. What’s more they have become part of the Famous Family!”

Julie Pillon and Michael Pillon

"We found working with the Consult Group team easy and professional, and together our turnover increased rapidly in the grocery channel. Without their support and guidance, we would not be in the strong position we are today."

Stephen Hamilton

"They always fight hard for what is right for the product line, and most importantly what works for us, The Market Grocer, as the brand owner."

Ian McDonald